AWeber is a relatively new Pennsylvania based online business and was founded by Tom Kulzer fifteen years ago. The company is extremely well known for its quality auto-responders, stellar performance, and a wide variety of different quality features which make sending out emails to customers and other businesses relatively easy. However, many business owners who are new to email marketing may find themselves wondering what makes AWeber so great. Below is an analysis of AWeber Email Marketing Experts Jonathan Whitmore and Kevin Leyton.
AWeber email marketing solutions are very reliable because they can be easily integrated into your existing autoresponder system. This means that every time you have an incoming email address, your existing system will automatically forward it to your aweber account. This can help cut down on the time you will spend entering your subscriber’s information into your autoresponder and it can also help you save some money on your monthly hosting fees. Another great thing about AWeber is that it gives you the option of using HTML mailings. This allows you to add a form to your emails which can be useful in tracking the success of your marketing campaigns.
The next aspect of AWeber that you should consider is the deliverability of your emails. This is especially important if you are targeting a global audience. You want to ensure that every opportunity and promotional opportunity sent out by your company are able to deliver to the areas you are trying to reach. For this reason AWeber has integrated their technology with that of several other companies so you can be sure that your emails will be delivered to the areas you want them to be. You can easily determine the deliverability of your email delivery and make adjustments in the settings if necessary so that you will always have a mailing list which is guaranteed to deliver to the areas you are targeting.
When you compare the features and benefits of AWeber versus other autoresponders, you may find that AWeber has some excellent features that other services don’t have. One such amazing feature is the ability to track your open rates. Open rate is the percentage of people who actually viewed your advertisement or read your message before clicking through to visit the provider’s website. If your open rates are high, you may want to look at changing the copy or adding a different type of content to draw more people in and get more clicks through.
Another great thing about AWeber is that you can use their templates for all of your sign up forms. You can quickly create sign up pages that are attractive, professional looking and highly effective. In addition to the templates, AWeber provides you with the script needed to fill out the sign up forms and the graphics necessary to properly place them on your website. This can all be done from the comfort of your own office or home.
AWeber emails make it easy for your subscribers to unsubscribe to your emails and manage their opt-in lists. They also provide an advanced tool that helps you analyze the performance of your advertisements and campaigns. With this tool you can see where the biggest obstacles are in converting your website visitors into subscribers. You will also be able to see which parts of your advertisement or campaign are making it difficult for your subscribers to sign up.